It's Here! Ginebra San Miguel Gin

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It's Here!   Ginebra San Miguel Gin

It's Here! Ginebra San Miguel Gin

"The World's Largest Selling Gin"

Author: Alison Phillips/Friday, January 17, 2025/Categories: New Products, Blog, Spirits, Other

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We're proud to say we've finally got it in stock!  But Boy, it's selling fast - the word is out!

Ginebra San Miguel (GSM) is a popular alcoholic beverage brand in the Philippines, known for its gin products. Its flagship product, Ginebra San Miguel Gin, is a household name and is often referred to as "GSM" or "Gin Bulag."

Here are a few key details about Ginebra San Miguel:

  • Founded: 1834
  • Headquarters: Manila, Philippines
  • Parent Company: San Miguel Corporation (SMC), a leading conglomerate in the Philippines.
  • Main Product: Ginebra San Miguel Gin, made with a combination of distilled spirits and natural botanical ingredients.
  • Icon: The brand's bottles often feature an image of St. Michael the Archangel defeating a demon, a symbol of strength and triumph.

 

Cultural Impact:

  • GSM is deeply ingrained in Filipino culture, often associated with gatherings, celebrations, and casual drinking sessions called "inuman."
  • The brand hosts the annual Ginebra San Miguel Calendar Girl campaign, featuring prominent Filipino celebrities.

Tagline:

"Ganado Sa Buhay" (Inspired in Life) emphasizes the brand's message of resilience, hard work, and enjoyment.

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